Copywriter

Strategy

Campaign concepts, storyboards, brand positioning statements, taglines

Digital

Websites, microsites, landing pages, digital ads, Google AdWords, email, e-newsletters, blog posts, social media, infographics, video/audio scripts, SEO descriptions

Print

Brochures, sales collateral, ads, postcards, feature articles, marketing stories, signage, case studies

What I Do

(in 90 words)

I team up with art directors and designers to brainstorm and develop campaign concepts. Then I get to work crafting the words that bring these ideas to life. My clients tell me I have a gift for translating complex information into clear, concise language that supports the brand.

Along the way, I incorporate feedback to revise copy drafts and proofread everything for grammar, tone, punctuation, and style consistency. I'm a fan of the serial comma but can follow AP style, if that's your thing.

Free Time

When I'm not writing copy, I'm probably writing fiction. Or running. Or biking. Or spending time with my partner. I read everything I can get my hands on, especially novels and short stories. I'm also a news and political junkie, so I read that stuff too. At the end of the day, there's nothing better than a hoppy IPA.