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UnitedHealthcare wanted to encourage more members to take advantage of the company's health and wellness services. Knowing that women spend 2/3 of all health care dollars and make 85 percent of health care decisions, UHC partnered with Woman's Day magazine to generate awareness and use of member resources.

Here are some examples of banner ads I wrote to support print campaigns and promote online assets, including clips from The Dr. Oz Show, videos, webcasts, and articles. The ads appeared on WomansDay.com and in Woman's Day e-newsletters.

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MINNEAPOLIS, MINNESOTA | 2009 Dale Gregory Anderson | Designed by Ken Sakurai